Are you relying on the Online Travel Agents for your bookings?
Are you fed up of Booking and Airbnb over-riding your refund policies, just so that they can look like the good guys?
Are you frustrated about paying those HUGE commissions?
Why not learn how digital marketing works, so that you can run your own campaigns!? Or learn enough skills to train your team and stop holding your business back?
You could be generating a steady flow of leads that convert to happy paying guests each and every day.
Pay Upfront: £1497
PAYMENT PLAN*: £149 x 12 months
*All prices +vat
Who Are We?
- Owned investment property since 1999
- Started investing in serviced accommodation in 2014 - 35 of our own units in 3 cities - managing up to 200 units across the UK
- Certificate in Further Education Teaching (7407) - C&G
- Psychology BSc (Hons)
- Diploma Digital Marketing with CIM
Here's What You Get
6 x Online Modules with:
- Activity Worksheets & Assessments
- Supporting demo videos
- Downloadable tools to help you implement your new learnings
- Recommended apps to save you money & time
LIFETIME support in a private Facebook group.
LIFETIME access to the online modules.
Weekly Q&A in the private Facebook group
PLUS an exclusive BONUS!
THIS IS FOR YOU IF YOU WANT TO:
- Get BIG results for your property
- STOP paying huge OTA commissions
- Attract your ideal guests & avoid the bad ones
- Get a steady flow of quality, profitable bookings into your business
- Dramatically increase your online visibility
- Stop wasting time and money on OTAs that only care about their business
- Optimise your ROI and make more MONEY!
The Direct Booking Booster™
The Strategic SWOT Analyser™
In this module we'll talk through exactly what digital marketing is and how it can help you take control of your business to increase your time & profits.
Understand the pros and cons of free Search Engine Optimisation (SEO) versus Pay Per Click (PPC) ads.
Learn where the best places are to post your created content.
Learn why having your own website is absolutely vital to any campaign strategy.
- The SWOT Analysis exercise
The SEO Content Creator™
Next, we are going to look at content strategy to attract the exact guests that you love to host - for free - using simple time saving SEO techniques.
How to determine exactly who your perfect guest is.
Discover your keywords by doing relevant research on your competitors using free tools.
How to create engaging content that your prospective guests will love using free tools.
How to plot, plan and prepare great content that will be used again and again to publicise & promote your business ALL OVER the internet.
- The Ideal Guest Profile exercise
- The Posting With Purpose worksheet
The Perfect Blog Blueprint™
With our ideal guest in mind we are now going to start creating content to Educate, Entertain & Engage using SEO to optimise and ignite your perfect audience.
How to create the perfect structure for a blog using keyword enhancements.
Choosing the right media for the job.
The importance of a strong call to action (CTA) and how to use it.
What else you must do after clicking on the publish button.
- How To Write An Effective Blog
- Blog In 6 Easy Steps
The Facebook Page Optimiser™
2.6 billion active users a month can't be wrong, so create a Page to thrill on the biggest social media platform there is.
How to create irresistible impact with your page title, username & featured post.
Discover useful tabs and settings to enhance your business' shop window on social media.
How to use Messenger to give a great service to your guests and increase your website's page ranking.
- 10 Ways To Optimise Your Facebook Page
The Facebook Marketing Matrix™
Now that you have learned the secrets of SEO and how to harness it to gain organic reach we are going to look at PPC to give your campaigns a good boost to fill up those calendars.
Not just how to create your pixel and where to put it and why, but why you may want other pixels too.
How to create multiple audiences for greater and more targeted reach.
Which type of ad is best for you and why you should use the Creative Hub.
How to analyse & optimise your ads for the lowest costs.
How to design a compelling lead magnet to build your list.
- The A/B Split Testing Template
- The Step by Step Lead Magnet Guide
The Email Marketing Automator™
You are collecting email addresses and building your list, but what do you do with it?
Understand the simple steps behind GDPR and how to easily comply with your legal requirements. We'll also discuss why GDPR is a good thing!
Why you need a CRM that can save you so much time as well as make you look ultra professional and organised.
Which sign up form is best for you and why having a few can fill your email list with paying guests.
Get a good look behind the scenes to discover how automatic email sequencing can save you time and increase profits.
- The Email Sequence Toolkit
- The GDPR Guide
PRIVATE SUPPORT GROUP
PLUS you’ll get access to the Private Support Group, for daily feedback & advice from Amanda.
The Accountability & Support Group is where I will help YOU work through any stumbling blocks & share your wins! We’ll also:
- Embed what you’ve learned & review results
- Learn tactics to accelerate your success, get quick wins & overcome any challenges
- Develop your strategy for your business goals
- Improve your copywriting skills
- Attract your ideal guests
- Generate enquiries & convert bookings into commission-free guests!
"What a day in Manchester with Amanda & David! It was hard to say goodbye - I want more! Absolutely perfect event for a newbie like me - no BS, only pure experience and real tak.
And as part of the Inner Circle I am the living proof they know what they do - my first unit was live only hours ago and I already have 5 bookings. Thank you Guys. "
H O N G
"...I'm not a beginner and have gone through a few SA trainers in the market and I whole heartedly recommend Amanda..."
P H I L
"If you want good content...sign up...The ROI is phenomenal!"
L I Z
"...I have done some other SA training and I can say the content here is really good...invaluable support from David & Amanda..."